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IED CPD Workshop: Inward Investment attraction and the financial conversation

26 Mar 2019 - Friends House, London

IED CPD Event: Financial insights for inward investor conversations

Venue and Timing:

Full day workshop 9.30am to 4.30pm

Friends House, Euston Road, London


£140 IED member; £190 non member

Please note, if you are not yet an IED member, why not consider joining to take advantage of the member rate for this and future CPD events? Get in touch with us at for further info!

Course Overview:

This course introduces you to common financial concepts and language used by investors when making investment decisions. It develops your confidence to ask great financial questions, enabling you to better support your region to match solutions and incentives to attract and retain businesses to your region.

Aim of the course:

By the end of this course you will have an improved understanding of corporate finance terminology and methodologies, including:

  • How finance influences investment decisions;
  • Understand financial jargon and principles of corporate finance; 
  • How to demonstrate the financial competitiveness your region to a potential business/investor;
  • Develop your awareness and knowledge of finance methods used by investors to select projects; 
  • Key account management and prioritisation using simple financial ratios. The financial insights will help you identify high growth businesses and at risk businesses in your region; and
  • Develop your ability to promote your region as a financially attractive investment location.

Participants should have a basic understanding of how their economic development team supports inwards investment and local businesses whether directly or working with a LEP. Some understanding of how businesses raise finance is beneficial.

The Trainer will distribute reading prior to the course.

How to book:

Visit our eventbrite booking page here.

Minimum number to run this course is 15 - if minimum numbers are not reached, the course will not run.

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